Jarvis Exposes Slimy Federated Media Tactic
Saturday, June 23 Buzz Machine author Jeff Jarvis has absolutely nailed it. Not only does he thoroughly take the the "people-ready" bloggers to task, he exposes a slimy advertising tactic used by Federated Media. Apparently, Jarvis was approached by FM to write a blurb for the "human network" which FM would then edit and add to Wikipedia for a whopping $559! Mind you, FM has been rightfully viewed as an upstanding outfit. Could this outing of slimy tactics be just the tip of the Web 2.0 advertising iceberg? Stay tuned.

Reader Comments (1)
http://www.wipeready.com/